New Delhi: After Prime Minister Narendra Modi, during his first 'Mann Ki Baat' address post-re-election, called upon the people to start a mass movement for water conservation, Union Minister for Jal Shakti Gajendra Singh Shekhawat launched the nationwide campaign - 'Jal Shakti Abhiyan'.
The initiative is aimed at making water conservation and promotion of irrigation efficiency, a mass movement through asset creation and communication campaigns.
The Ministry of Jal Shakti will take this campaign on a mission mode in two phases. The first phase will start from July 1st and end on September 15th. It will cover all states and union territories.
Similarly, the second phase starts from October 1st and end on November 30th. It will be initiated in four states who receive retreating monsoon.
Though, the campaign would cover the entire length and breadth of the country it will highly focus on 256 water stressed districts and 1592 blocks.
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For which, the entire machinery of the government will work together. For the water-stressed districts, one Additional Secretary or Joint Secretary will be appointed as the nodal officers.
As many as 447 Deputy Secretary and Directors will be brought into the campaign. For the first time, 447 technical officers from Central Ground Water Board and Central Water Commission and many more will work in it.
Union Minister for Jal Shakti Gajendra Singh Shekhawat once again urged for people's participation. He claimed that it won't be possible without it.
Rejecting to call it a top-down approach, Union Minister for Jal Shakti has claimed that the Government of India launched this campaign to create sensitivity regarding this issue.