Mumbai: Salman Khan's obsession for Eid release is growing with each passing year ever since his 'Wanted' released on this joyous occasion. The actor who books the slot in advance every year hardly faces any competition since none apparently dares to release a film on Eid, given Salman's track record at the box office. However, the Eid of 2020 seems to be different since three big-budget films with even bigger star cast are aiming to woo the audience during the festive season.
Salman is reuniting with Sanjay Leela Bhansali for 'Inshallah' is known. The film is equally special for Salman and Bhansali since its reuniting them after 19 years. Starring Alia Bhatt in the female lead, 'Inshallah' is tipped to be an epic love saga. Salman during an interview revealed that his film with SLB will release on Eid 2020 while much-awaited 'Dabangg 3' will hit the theatres in December.
But the news of 'Inshallah' release date has apparently disappointed the cinephiles and trade pundits. Why? Well, as reported earlier, Eid 2020 is already burdened with two big releases.
Earlier, the reports of Akshay Kumar's 'Sooryavanshi' releasing alongside 'RRR', which is SS Rajamouli's pan-India film starring Ram Charan and Jr NTR apparently shook the industry. And now, the release clash of these three huge films seems to put the distributors in a fix. According to trade pundits, when two films release on the same day shows get divided and that affects the business of both the films.
Makers aim to take advantage of a national holiday since it boosts the opening day collections. In the process, many films get scheduled for same day release. While many feel that the release clash is all about intent, few forget to see the benefit of dodging a box office clash beyond their fragile ego.
In 2017, when Sushant Singh Rajput's 'Raabta' was about to clash with Akshay's 'Jolly LLB 2' he had wisely said: "Filmmakers come together instead of going against each other when their film is clashing, the films can reach a wider audience and thus do more business."
Technically, it was Karan Johar's Dharma Productions which first booked the Eid 2020 for 'Sooryavanshi' on March 5. The makers of 'RRR' took to social media on March 14 to announce the release date while Salman broke the big news on March 21.
Interestingly, Rakesh Roshan had refused to reschedule the release date of 'Kaabil' since he had announced it much earlier before Shah Rukh Khan's 'Raees' in 2017. The filmmaker also had said that it will be "unethical" for anyone to come on the same date which has been already announced by someone else.
Now, it will be interesting to see out of these heavyweights who takes initiative to avert the massive box office clash.
