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Facebook joins Ray-Ban maker to launch smart glasses in 2021

Facebook CEO Mark Zuckerberg has announced that the company would launch a pair of smart glasses next year in partnership with EssilorLuxottica, the makers of eyewear from Oakley and Ray-Ban to Armani, Versace and more.

facebook first smart glasses , Facebook joins Ray-Ban
Facebook joins Ray-Ban maker to launch smart glasses in 2021
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Published : Sep 18, 2020, 4:26 PM IST

Updated : Feb 16, 2021, 7:31 PM IST

New Delhi: Facebook CEO Mark Zuckerberg has announced that the company would launch a pair of smart glasses next year in partnership with EssilorLuxottica, the makers of eyewear from Oakley and Ray-Ban to Armani, Versace and more.

Facebook joins Ray-Ban maker to launch smart glasses in 2021, Courtesy : Facebook

"We don't have a product yet to share with you today but I am excited to share that we have formed a multi-year partnership starting with building and releasing our first pair of smart glasses next year," Zuckerberg said during the virtual ‘Facebook Connect' conference.

The Ray-Ban branded smart glasses will combine innovative technology with fashion-forward style and help people better connect with friends and family, he added.

  • "We're passionate about exploring devices that can give people better ways to connect with those closest to them. Wearables have the potential to do that.
  • "With EssilorLuxottica we have an equally ambitious partner who'll lend their expertise and world-class brand catalogue to the first truly fashionable smart glasses," said Andrew Bosworth, Vice President of Facebook Reality Labs.
  • The product name, specifications, software capabilities, pricing and other details will be shared closer to launch in 2021.
  • "We are especially proud of our collaboration with Facebook, which projects an iconic brand like Ray-Ban into an increasingly digital and social future. We are paving the way for a new generation of products destined to change the way we look at the world," commented Rocco Basilico, Chief Wearables Officer at Luxottica.

Also Read: Digital-native insurer ACKO raises $60mn in new funding round

(Inputs from IANS)

New Delhi: Facebook CEO Mark Zuckerberg has announced that the company would launch a pair of smart glasses next year in partnership with EssilorLuxottica, the makers of eyewear from Oakley and Ray-Ban to Armani, Versace and more.

Facebook joins Ray-Ban maker to launch smart glasses in 2021, Courtesy : Facebook

"We don't have a product yet to share with you today but I am excited to share that we have formed a multi-year partnership starting with building and releasing our first pair of smart glasses next year," Zuckerberg said during the virtual ‘Facebook Connect' conference.

The Ray-Ban branded smart glasses will combine innovative technology with fashion-forward style and help people better connect with friends and family, he added.

  • "We're passionate about exploring devices that can give people better ways to connect with those closest to them. Wearables have the potential to do that.
  • "With EssilorLuxottica we have an equally ambitious partner who'll lend their expertise and world-class brand catalogue to the first truly fashionable smart glasses," said Andrew Bosworth, Vice President of Facebook Reality Labs.
  • The product name, specifications, software capabilities, pricing and other details will be shared closer to launch in 2021.
  • "We are especially proud of our collaboration with Facebook, which projects an iconic brand like Ray-Ban into an increasingly digital and social future. We are paving the way for a new generation of products destined to change the way we look at the world," commented Rocco Basilico, Chief Wearables Officer at Luxottica.

Also Read: Digital-native insurer ACKO raises $60mn in new funding round

(Inputs from IANS)

Last Updated : Feb 16, 2021, 7:31 PM IST
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