New Delhi: Millions of Indians woke up scratching their heads this morning, as their social media walls were flooded with memes of a yellow JCB excavator.
Yes, you read that right! For the past 24 hours, hashtags like #JCBKiKhudayi and #JCBMemes have been trending across all social media platforms.
Even as the country was still recovering from the meme deluge post the Lok Sabha elections and the Game of Thrones finale, an unassuming British excavator seemingly took India by storm.
But how did it all start?
Like all social media phenomena, though it is not completely clear where the influx of memes started, one of the earliest posts pointed towards how videos of JCB excavators garnered an unbelievably high number of views.
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JCB khudayi jokes are so subtle yet so funny. Apparently the jokes are about how jobless are people to watch JCB digging videos on YouTube with these videos getting millions of views 😁 pic.twitter.com/AGaIWl04kg
— Monica (@TrulyMonica) May 27, 2019 " class="align-text-top noRightClick twitterSection" data="
">JCB khudayi jokes are so subtle yet so funny. Apparently the jokes are about how jobless are people to watch JCB digging videos on YouTube with these videos getting millions of views 😁 pic.twitter.com/AGaIWl04kg
— Monica (@TrulyMonica) May 27, 2019JCB khudayi jokes are so subtle yet so funny. Apparently the jokes are about how jobless are people to watch JCB digging videos on YouTube with these videos getting millions of views 😁 pic.twitter.com/AGaIWl04kg
— Monica (@TrulyMonica) May 27, 2019
Netizens then joined in, sharing memes about how the sight of a JCB excavator going about its ususal business of digging always attracted crowds in Indian towns.
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We are truly humbled by the love shown for JCB in India today, with #JCBKiKhudai trending across the country! Thank you to our customers and fans for your enthusiasm and support! With @JCBIndiaLtd, you can #ExpectMore. #JCBkikhudayi pic.twitter.com/4oGhCAqcyJ
— JCB (@JCBmachines) May 27, 2019 " class="align-text-top noRightClick twitterSection" data="
">We are truly humbled by the love shown for JCB in India today, with #JCBKiKhudai trending across the country! Thank you to our customers and fans for your enthusiasm and support! With @JCBIndiaLtd, you can #ExpectMore. #JCBkikhudayi pic.twitter.com/4oGhCAqcyJ
— JCB (@JCBmachines) May 27, 2019We are truly humbled by the love shown for JCB in India today, with #JCBKiKhudai trending across the country! Thank you to our customers and fans for your enthusiasm and support! With @JCBIndiaLtd, you can #ExpectMore. #JCBkikhudayi pic.twitter.com/4oGhCAqcyJ
— JCB (@JCBmachines) May 27, 2019
The posts then got a fanatical fan following, which prompted even the British excavating company to post a thank you message.
Without further ado, here are the best memes we dug up (pun intended) for you:
- JCB digging? Say no more:
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Friend: Bhai, humare colony me JCB ki khudai ho rahi hai
— Krishna (@Atheist_Krishna) May 27, 2019 " class="align-text-top noRightClick twitterSection" data="
Indians: pic.twitter.com/uXxq4OUqtF
">Friend: Bhai, humare colony me JCB ki khudai ho rahi hai
— Krishna (@Atheist_Krishna) May 27, 2019
Indians: pic.twitter.com/uXxq4OUqtFFriend: Bhai, humare colony me JCB ki khudai ho rahi hai
— Krishna (@Atheist_Krishna) May 27, 2019
Indians: pic.twitter.com/uXxq4OUqtF
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- When you know GoT's following is no match for the humble, yellow JCB:
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Indian people enjoying JCB 😂😂 pic.twitter.com/FtkuEoTwBR
— Amit Kumar (@AMIT_GUJJU) May 27, 2019 " class="align-text-top noRightClick twitterSection" data="
">Indian people enjoying JCB 😂😂 pic.twitter.com/FtkuEoTwBR
— Amit Kumar (@AMIT_GUJJU) May 27, 2019Indian people enjoying JCB 😂😂 pic.twitter.com/FtkuEoTwBR
— Amit Kumar (@AMIT_GUJJU) May 27, 2019
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- The JCB craze has spun a web around Peter Parker:
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Everywhere! JCB!#jcb pic.twitter.com/NFKGekztKj
— RVCJ Media (@RVCJ_FB) May 27, 2019 " class="align-text-top noRightClick twitterSection" data="
">Everywhere! JCB!#jcb pic.twitter.com/NFKGekztKj
— RVCJ Media (@RVCJ_FB) May 27, 2019Everywhere! JCB!#jcb pic.twitter.com/NFKGekztKj
— RVCJ Media (@RVCJ_FB) May 27, 2019
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- Nagpur Police joins in the fun:
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This is what is -
— NagpurCityPolice (@NagpurPolice) May 27, 2019 " class="align-text-top noRightClick twitterSection" data="
Judicious and Cautious use of Brakes #JCB#DriveSafe#NagpurPolice pic.twitter.com/QAtJ5DbqTg
">This is what is -
— NagpurCityPolice (@NagpurPolice) May 27, 2019
Judicious and Cautious use of Brakes #JCB#DriveSafe#NagpurPolice pic.twitter.com/QAtJ5DbqTgThis is what is -
— NagpurCityPolice (@NagpurPolice) May 27, 2019
Judicious and Cautious use of Brakes #JCB#DriveSafe#NagpurPolice pic.twitter.com/QAtJ5DbqTg
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- How can Indians not take a dig (again, pun intended) at the PSL:
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Pic 1: crowd in #psl matches
— Sharks 🦈 (@iamShariqueRizv) May 27, 2019 " class="align-text-top noRightClick twitterSection" data="
Pic 2: crowd watching JCB ki khudai in INDIA#jcbkikhudayi pic.twitter.com/wgbCAoH84z
">Pic 1: crowd in #psl matches
— Sharks 🦈 (@iamShariqueRizv) May 27, 2019
Pic 2: crowd watching JCB ki khudai in INDIA#jcbkikhudayi pic.twitter.com/wgbCAoH84zPic 1: crowd in #psl matches
— Sharks 🦈 (@iamShariqueRizv) May 27, 2019
Pic 2: crowd watching JCB ki khudai in INDIA#jcbkikhudayi pic.twitter.com/wgbCAoH84z
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- And how can Indians stay away from politics:
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Aatal ji also a big fan of jcb#jcbmemes pic.twitter.com/JHaIkZnVUp
— #shameless_हूं ! (@shamele78139310) May 28, 2019 " class="align-text-top noRightClick twitterSection" data="
">Aatal ji also a big fan of jcb#jcbmemes pic.twitter.com/JHaIkZnVUp
— #shameless_हूं ! (@shamele78139310) May 28, 2019Aatal ji also a big fan of jcb#jcbmemes pic.twitter.com/JHaIkZnVUp
— #shameless_हूं ! (@shamele78139310) May 28, 2019
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And what exactly is JCB?
J.C. Bamford Excavators Ltd or JCB, is a British multinational company which manufactures equipment for construction, agriculture, waste handling and demolition.
However, owing to the immense popularity of the company in India, the word JCB is often used interchangeably for excavators, just like in the case of 'Xerox' or 'Jacuzzi'.
