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Mardaani 2 to hit screens without promotional songs

Delivering a strong social message, the makers of the film Mardaani 2 have declared to release the film without marketing it with promotional songs.

Mardaani 2 to hit screens without promotional songs
Mardaani 2 to hit screens without promotional songs
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Published : Dec 11, 2019, 11:29 PM IST

Mumbai: Actor Rani Mukerji on Wednesday has announced that her upcoming crime-drama Mardaani 2 would release without promotional songs as the film strives to deliver a strong social message about the rise of crimes against women.

During a press conference held recently, Rani stated: "We wanted to protect the sanctity of our message and not do any marketing gimmicks like shoot a promotional song just to get more conversions and more eyeballs. We felt this would be counter-productive to what we wanted to achieve."

"When at one hand we are trying to deliver a powerful message, we couldn't have recorded and shot a music video because that would have diluted the intent of the film," the actor added.

According to the makers of the film, the movie is aimed at communicating the serious issue to the audience at large. The makers further stated that they do not wish to cause any disturbance to the film with the promotional songs.

READ | Rani Mukerji to debut as real-life news anchor. Read why

Inspired by real-life events of crimes committed against women across the country, the second instalment of Mukerji's much-acclaimed film that goes by the same name has a gripping storyline.

The edge-of-the-seat thriller will see Rani in a race against time to capture a brutal serial rapist who systematically targets women.

In the film, Rani will be seen essaying the role of the fearless and committed Superintendent of Police Shivani Shivaji Roy.

Directed by Gopi Puthran, Mardaani 2 is set to hit the big screens on December 13, 2019.

With inputs from ANI.

Mumbai: Actor Rani Mukerji on Wednesday has announced that her upcoming crime-drama Mardaani 2 would release without promotional songs as the film strives to deliver a strong social message about the rise of crimes against women.

During a press conference held recently, Rani stated: "We wanted to protect the sanctity of our message and not do any marketing gimmicks like shoot a promotional song just to get more conversions and more eyeballs. We felt this would be counter-productive to what we wanted to achieve."

"When at one hand we are trying to deliver a powerful message, we couldn't have recorded and shot a music video because that would have diluted the intent of the film," the actor added.

According to the makers of the film, the movie is aimed at communicating the serious issue to the audience at large. The makers further stated that they do not wish to cause any disturbance to the film with the promotional songs.

READ | Rani Mukerji to debut as real-life news anchor. Read why

Inspired by real-life events of crimes committed against women across the country, the second instalment of Mukerji's much-acclaimed film that goes by the same name has a gripping storyline.

The edge-of-the-seat thriller will see Rani in a race against time to capture a brutal serial rapist who systematically targets women.

In the film, Rani will be seen essaying the role of the fearless and committed Superintendent of Police Shivani Shivaji Roy.

Directed by Gopi Puthran, Mardaani 2 is set to hit the big screens on December 13, 2019.

With inputs from ANI.

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