ETV Bharat / business

Adopting 5G is a 'matter of survival' for telcos: Ericsson

Even as domestic telcos struggle to come out of their deep financial troubles, Swedish telecom equipment maker Ericsson said it is a "matter of survival" for them to embrace 5G.

Ericsson
author img

By

Published : May 5, 2019, 12:05 AM IST

Updated : May 5, 2019, 11:57 AM IST

Mumbai : Even as domestic telcos struggle to come out of their deep financial troubles, Swedish telecom equipment maker Ericsson said it is a "matter of survival" for them to embrace 5G.

The domestic telecom industry is still reeling under financial woes inflicted on them by the entry of the deep-pocketed newcomer Reliance Jio's aggressive play and analysts are divided over when can a revival happen.

A senior official from Ericsson acknowledged that the lowest average revenue per user generated by the domestic telcos is the "real challenge".

Also read :Reliance's e-commerce dream to swallow everyone out there: Expert

"It is more a matter of survival for our customers to move into 5G," Ludvig Landgren, head of network applications and cloud infrastructure for Southeast Asia, Oceania and
India told reporters here.

Speaking on the sidelines of a company event, he said the need to switch over to 5G is because of the financial benefits the newest generation of communication offers.

The cost per gigabyte data use for a telco will be much lower with 5G, he said, pointing out that Indians are one of the biggest consumers of data in the world at present.

He claimed the costs will be 10 times cheaper per GB of data usage and that his company is coming out with offerings such that only software upgrades to existing infrastructure will be required for companies to transition.

It can be noted that India is yet to sell its 5G spectrum and there is a point of view which calls for deferring the same due to the financial difficulties the operators are facing, wherein they recover the cost on previous generations well before transitioning to the new.

It can be noted that Jio's entry as a 4G network from the beginning fastened the adoption of the new-age telephony in the country and led to considerable troubles for incumbent operators who had secured 3G spectrum by aggressive bidding.

At the event, Ericsson executives cited a survey to claim that a third of consumers will leave their operator "immediately" if the competition starts providing 5G, while another third will wait for six months before migrating.

Even as multiple use cases, including driverless cars and drone deliveries, get spoken about, the company officials said mobile broadband will be the primary driver for 5G adoption in the country.

Meanwhile, the company signed up the largest operator Vodafone Idea as a client to deploy cloud packet core to enhance its network performance.

Landgren said this is significant because it used to work with the erstwhile Idea Cellular but not with Vodafone.

On when Ericsson, which already counts as Bharti Airtel as a customer, will start working with Jio, he said it has already demonstrated its abilities to the Mukesh Ambani- company.

Mumbai : Even as domestic telcos struggle to come out of their deep financial troubles, Swedish telecom equipment maker Ericsson said it is a "matter of survival" for them to embrace 5G.

The domestic telecom industry is still reeling under financial woes inflicted on them by the entry of the deep-pocketed newcomer Reliance Jio's aggressive play and analysts are divided over when can a revival happen.

A senior official from Ericsson acknowledged that the lowest average revenue per user generated by the domestic telcos is the "real challenge".

Also read :Reliance's e-commerce dream to swallow everyone out there: Expert

"It is more a matter of survival for our customers to move into 5G," Ludvig Landgren, head of network applications and cloud infrastructure for Southeast Asia, Oceania and
India told reporters here.

Speaking on the sidelines of a company event, he said the need to switch over to 5G is because of the financial benefits the newest generation of communication offers.

The cost per gigabyte data use for a telco will be much lower with 5G, he said, pointing out that Indians are one of the biggest consumers of data in the world at present.

He claimed the costs will be 10 times cheaper per GB of data usage and that his company is coming out with offerings such that only software upgrades to existing infrastructure will be required for companies to transition.

It can be noted that India is yet to sell its 5G spectrum and there is a point of view which calls for deferring the same due to the financial difficulties the operators are facing, wherein they recover the cost on previous generations well before transitioning to the new.

It can be noted that Jio's entry as a 4G network from the beginning fastened the adoption of the new-age telephony in the country and led to considerable troubles for incumbent operators who had secured 3G spectrum by aggressive bidding.

At the event, Ericsson executives cited a survey to claim that a third of consumers will leave their operator "immediately" if the competition starts providing 5G, while another third will wait for six months before migrating.

Even as multiple use cases, including driverless cars and drone deliveries, get spoken about, the company officials said mobile broadband will be the primary driver for 5G adoption in the country.

Meanwhile, the company signed up the largest operator Vodafone Idea as a client to deploy cloud packet core to enhance its network performance.

Landgren said this is significant because it used to work with the erstwhile Idea Cellular but not with Vodafone.

On when Ericsson, which already counts as Bharti Airtel as a customer, will start working with Jio, he said it has already demonstrated its abilities to the Mukesh Ambani- company.

ZCZC
URG COM ECO ESPL
.MUMBAI BCM13
ERICSSON-5G
Adopting 5G is a 'matter of survival' for telcos: Ericsson
         Mumbai, May 3 (PTI) Even as domestic telcos struggle
to come out of their deep financial troubles, Swedish telecom
equipment-maker Ericsson said it is a "matter of survival" for
them to embrace 5G.
         The domestic telecom industry is still reeling under
financial woes inflicted on them by the entry of the deep-
pocketed newcomer Reliance Jio's aggressive play and analysts
are divided over when can a revival happen.
         A senior official from Ericsson acknowledged that the
lowest average revenue per user generated by the domestic
telcos is the "real challenge".
         "It is more a matter of survival for our customers to
move into 5G," Ludvig Landgren, head of network applications
and cloud infrastructure for Southeast Asia, Oceania and
India, told reporters here.
         Speaking on the sidelines of a company event, he said
the need to switch over to 5G is because of the financial
benefits the newest generation of communication offers.
         The cost per gigabyte data use for a telco will be
much lower with 5G, he said, pointing out that Indians are one
of biggest consumers of data in the world at present.
         He claimed the costs will be 10 times cheaper per GB
of data usage and that his company is coming out with
offerings such that only software upgrades to existing
infrastructure will be required for companies to transition.
         It can be noted that India is yet to sell its 5G
spectrum and there is a point of view which calls for
deferring the same due to the financial difficulties the
operators are facing, wherein they recover the cost on
previous generations well before transitioning to the new.
         It can be noted that Jio's entry as a 4G network from
the beginning fastened the adoption of the new-age telephony
in the country and led to considerable troubles for incumbent
operators who had secured 3G spectrum by aggressive bidding.
         At the event, Ericsson executives cited a survey to
claim that a third of consumers will leave their operator
"immediately" if competition starts providing 5G, while
another third will wait for six months before migrating.
         Even as multiple use cases, including driverless cars
and drone deliveries get spoken about, the company officials
said mobile broadband will be the primary driver for 5G
adoption in the country.
         Meanwhile, the company signed up the largest operator
Vodafone Idea as a client to deploy cloud packet core to
enhance its network performance.
         Landgren said this is significant because it used to
work with the erstwhile Idea Cellular but not with Vodafone.
         On when Ericsson, which already counts as Bharti
Airtel as a customer, will start working with Jio, he said it
has already demonstrated its abilities to the Mukesh Ambani-
company. PTI AA
BEN
BEN
05031938
NNNN
Last Updated : May 5, 2019, 11:57 AM IST
ETV Bharat Logo

Copyright © 2024 Ushodaya Enterprises Pvt. Ltd., All Rights Reserved.