New Delhi: Leading food delivery platform Swiggy through its Launchpad Programme, is seeking to enable students to set up Swiggy's operations in their universities. Swiggy views students as its strongest brand ambassadors and plans to launch in over 200 universities by December 2019, a statement said.
The company currently is present in 500 cities and 75 universities, Swiggy said in a statement.
Since its inception five years ago, the company has received an overwhelming response from tier 3 and 4 cities, allowing it to successfully penetrate even the smallest markets across the country, it added.
"With presence in 500 cities and 75 universities, Swiggy already has the widest reach in the country. We will further expand this to 600 cities and 200 universities by December 2019," Swiggy COO Vivek Sunder said.
At the same time, Swiggy continues to add sustainable value to the ecosystem in these town, he added.
Swiggy currently connects consumers to over 1,40,000 restaurant partners in 500 cities.
"Swiggy's vision is to elevate the quality of life of consumers by offering unparalleled convenience. As we work towards enabling this for a billion Indians, expanding to tier-3 and tier-4 cities is a critical step," Sunder said.
Swiggy has progressed from launching in one city every two months in early 2018 to launching in four cities a day in the month of September.
With this expansion, over 350 million or one in four Indians can now access the food delivery platform in the country, Swiggy said.
In tier-3 and tier-4 cities specifically, Swiggy has on-boarded over 15,000 restaurants in the last six months.
"Our growing fleet of over 2.1 lakh active delivery partners have more income opportunities due to the scale and offerings of Swiggy," Sunder said.
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