Modi got 3 times more TV airtime than Rahul in April

BARC's report reveals that Narendra Modi receives 3 times more TV airtime than Rahul Gandhi or any other party leaders during the Lok Sabha election of 2019. Meanwhile, the report says that for gaining more TRP, TV channels have shown Modi as much as possible.

New Delhi: In the midst of the Lok Sabha election campaign, Prime Minister Narendra Modi received about three times more TV airtime than Congress President Rahul Gandhi during the April 1 to April 28 period, reveals data from television viewership monitoring agency Broadcast Audience Research Council (BARC).

Modi was shown by television news channels for more than 722 hours during this period, while Rahul Gandhi was shown for a little less than 252 hours during the same period, Dainik Bhaskar reported on Monday citing BARC data.

Modi took the huge lead over Rahul Gandhi in spite of addressing one rally less than the 65 that the Congress President addressed during the period of April 1 to April 28.

Similarly, BJP President Amit Shah got nearly 124 hours TV airtime, while Congress General Secretary Priyanka Gandhi Vadra was shown by news channels for over 84 hours.

Bahujan Samaj Party (BSP) chief Mayawati was shown by TV news channels for about 85 hours.

Modi got more airtime because showing him apparently earns TV channels more target rating points (TRP).