New Delhi: Telecom major Airtel on Sunday announced Rs 179 prepaid bundle that packs in a term life cover of Rs 2 lakh from Bharti AXA Life Insurance.
"Priced at... Rs 179, Airtel's new prepaid bundle offers unlimited calling to any network, 2 GB data, 300 SMS along with a term life cover of Rs 2 lakh from Bharti AXA Life Insurance," the company said in a statement.
The pack has a validity of 28 days and is targeted at entry-level smartphone users and feature phone users in semi-urban and rural markets.
"It will give these customers a simple and highly convenient channel to secure themselves and their families financially every time they recharge their Airtel mobile numbers," the statement added.
Read more:DoT examining if Jan 23 legal deadline for AGR payment applies to non-telecom PSUs
The insurance cover is available to customer aged 18-54 years and requires no paperwork or medical test, it said.
The policy or Certificate of Insurance will be instantaneously delivered digitally and a physical copy of the insurance can be provided on request, it added.
Shashwat Sharma, Chief Marketing Officer, Bharti Airtel, said that the company's prepaid bundles with built-in term insurance plans have got a positive response from customers and this has encouraged it to take the solution even deeper to the masses.