New Delhi: Battle Royale title game PUBG Mobile has seen a global revenue gain of $1.3 billion (roughly Rs 9,731 crore) in the first half of this year, bringing its lifetime collection to $3 billion (nearly Rs 22,457 crores) with the highest number of downloads in India which ranks at the top with 175 million installs.
- With people staying home owing to the COVID-19 pandemic and lockdowns, the PUBG revenues hit a record high of $270 million (around Rs 2,021 crore) in March, reveals data from analytics firm Sensor Tower.
- PUBG is not banned in India as it is not entirely Chinese. The game has been created and managed by Bluehole which is a South Korean organisation.
- After PUBG became popular, Tencent -- a Chinese conglomerate -- joined hands with Bluehole to market the product in China and started handling a large portion of its distribution. The game is distributed in India by Tencent Holdings. The game did not feature in the banned list due to its mixed-ownership since it's not entirely Chinese.
According to Sensor Tower data, in 2020, while the Garena offering collected over $300 million (roughly Rs. 2,245 crores), Knives Out from NetEase generated over $260 million (roughly Rs. 1,946 crores) in revenue.
- Following them is Activision's Call of Duty: Mobile that turned in a revenue of $220 million (around Rs 1,646 crore).
- Google Play accounts for the lion's share of downloads, at 65 percent of all installs, while the App Store represents 35 percent of the total.
- PUBG Mobile, thanks to the release of ‘Game For Peace' in China, has been a wild success internationally.
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(Inputs from IANS)
