Hyderabad: A survey by FICCI-Anarock, "Homebuyer Sentiment Survey—H1 2024," has highlighted some of the emerging trends among home buyers in the country, including the popularity of luxury homes among Indians.
It reveals that real estate continues to be the “most preferred investment option” for people in the country, even though other options promise high returns.
“At least 59% of the respondents who participated in the survey say they prefer real estate as their top investment choice,” it said.
Amid the major changes in the real estate market, there are some significant trends in the seller-buyer ecosystem.
At least 67% of people prefer purchasing land or other properties for personal use, while 33% do it for investment purposes, the survey said.
Indians have also shifted their focus to newer projects in the real estate market, it says, adding that 20% prefer ready-to-move homes while 25% invest in newly launched properties.
The study also claims that there was an increasing demand for bigger homes, with over 50% favouring 3BHK flats and home units.
Luxury homes are also becoming popular among Indians, with 28% of buyers choosing properties priced over Rs. 90 lakh, it said.
The survey also indicated that big apartments are also the most preferred property choice (58%). However, it said basic residential plots were also gaining popularity lately, particularly in southern parts of the country.
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