Bengaluru (Karnataka):Karnataka Development Authority has started a campaign for one year in the name of 'Kaayaka Varshacharane' aimed at creating awareness about Kannada in the city. The initiative includes encouraging the display of Kannada Boards in front of the shops in Bengaluru city.
The Authority has also inaugurated a vehicle called Kannada Ratha (Kannada Chariot). The chariot will roam around the city of Bengaluru. Painted with yellow and red colour and decorated by the Kannada Flag, this Ratha contains the literature and the significance of Kannada. The campaign is intended to educate people about Kannada Language and Kannada culture.