Tirupati (Andhra Pradesh): A case was registered against a fake website for allegedly illegally selling the famed ''Tirupati Laddus'' of Lord Venkateswara shrine here.
The portal has been blocked following a criminal complaint lodged with police hereby Tirumala Tirupati Devasthanams (TTD), a temple official said.
The action comes after social media outcry on the fake website, www.balajiprasadam.com. that claimed to do door delivery of the hill temple''s ''laddus'' (ball-shaped sweet) to devotees across the country at ''exorbitant'' prices.
The complaint alleged abuse of the fame of ancient temple and its much sought after ''laddu'' for wrongful gains by the operators of the website. No arrest has so far been made in this connection, the official said.
The laddu prepared at the massive kitchen close to the shrine at nearby Tirumala is in great demand among devotees, who throng the shrine from different parts of the world throughout the year.