Los Angeles: Billie Eilish, Ariana Grande, Justin Bieber, The Weekend and The Rolling Stones are among music stars releasing cloth face masks to raise money for musicians affected by the COVID-19 pandemic.
The reusable are priced at $15 each, according to news reports.
Grande's mask features a single teardrop reminiscent of her No tears left to cry merchandise, Eilish's offering includes her Blohsh logo in neon green. The Rolling Stones' mask features its iconic lips and tongue logo.
Bieber's mask features his name in a graffiti style lettering, and The Weeknd's offering comes with XO on the front, adorned by a heart.
Meanwhile, Eilish urged her fans to "take responsibility" during the coronavirus pandemic through Instagram.
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"I've seen a lot of young people out in the world, all over the place, going to the club or going to the beach or just going out and hanging out, and it's really irresponsible. Please take responsibility for your endurance of this," she said.
The artists involved in the project belong to the Universal Music Group and the charity is part of the company's We've Got You Covered initiative. The net proceeds of the masks will go to MusiCares, which is working to support the music community affected by the virus crisis.
With inputs from IANS.