Qualcomm collaborates with Microsoft to expand App Assure Program to Windows 10 PCs

During their annual Ignite event, Microsoft revealed a deeper collaboration with Qualcomm Technologies, Inc. to further enhance the performance and app compatibility experiences of Windows 10 devices powered by Qualcomm Snapdragon compute platforms.

SAN DIEGO:During the event, Microsoft announced the expansion of Microsoft’s App Assure program, which will help deliver superior user experiences for enterprise customers and consumers across Windows 10 on ARM64 devices, including the global Snapdragon-powered PC ecosystem.

Microsoft’s App Assure with FastTrack program is a service designed to help customers, developers, and independent software vendors address application compatibility issues, at no additional cost for qualifying customers.

A focus of the program will be to engage vendors to deliver compatibility of Windows 10 apps on Snapdragon compute platforms so that users working anywhere can confidently use Windows 10 apps on Snapdragon-powered devices. This announcement is another milestone in redefining the mobile computing experience delivered by Snapdragon-powered PCs.

“The future of mobile computing is powerful, thin and light PCs equipped with 4G/5G connectivity, and offer multi-day battery life. Snapdragon compute platforms lead this innovative new era, enabling breakthrough experiences for learning, productivity, and entertainment on the go,” said Keith Kressin, SVP & GM, Computing & Edge Cloud, Qualcomm Technologies, Inc. “We are pleased that the expansion of Microsoft’s App Assure program will help ensure great user experiences across Snapdragon-powered Windows laptops and 2-in-1s.”

“The consistent application compatibility of Windows 10 has been the reason for its worldwide adoption, and we’re proud to extend this compatibility promise to Windows 10 on ARM. Now our customers can have confidence that their business-critical applications will work on Snapdragon-powered Windows devices,” said Brad Anderson, CVP, Commercial Management Experiences, Microsoft.

Qualcomm is the world’s leading wireless technology innovator and the driving force behind the development, launch, and expansion of 5G. When we connected the phone to the internet, the mobile revolution was born.