Washington:In the third quarter, Meta was buffeted by a widespread ad-spending downturn, posting a 4 per cent year-over-year revenue loss, while missing Wall Street estimates on the bottom line as significant metaverse investments continued to eat into earnings, reported Variety. The firm said its flagship Facebook app had 1.984 billion daily active users on average in Q3, up roughly 16 million from the previous quarter -- and, as Meta's core social media business plateaus, TikTok is gaining ground.
Facebook DAUs had previously fallen by roughly 1 million in Q4 2021, as per Variety. According to Variety, Meta reported total revenue of USD 27.71 billion and net income of USD 4.4 billion for the third quarter, which was down 52 per cent year over year and fell short of Wall Street projections. The year-over-year revenue decline was only the corporation's second as a public company, following a 1 per cent loss in Q2.
Variety quoted Refinitiv data according to which, analysts expected revenue of USD 27.38 billion. Alphabet (parent of Google and YouTube) and Snap both reported Q3 earnings losses, citing deterioration in ad expenditure during the period. Meta also predicted a loss in revenue for the fourth quarter, projecting sales of USD 30 billion to USD 32.5 billion, a 3.5 per cent- 11 per cent decrease from the previous year.