Hyderabad: The eagerly anticipated family drama Kisi Ka Bhai Kisi Ki Jaan, starring superstar Salman Khan, is all set to hit theatres on April 21. KBKJ, helmed by Farhad Samji, is a film with high expectations and will serve as a barometer for Salman's stardom. The movie's official advance booking began yesterday, and the feedback so far has been favourable.
Following the COVID-19 pandemic, pre-sales haven't been great for the majority of Bollywood films, but the Salman Khan multi-starrer tells a different tale. Despite the advance booking being open for only 24 hours, 35K tickets were sold on the first day, bringing the pre-gross bookings close to 1 crore. So far, approximately 15,000 tickets have been sold across the three national chains, which are PVR, INOX, and Cinepolis.
The good news for the film is that it displayed a better advance booking trend in B centres without multiplexes, which has always been Salman's strong suit. The film is on track to generate decent to good pre-sales and rank among the best this year. With two days remaining for the release of the film, the pre-booking of tickets is at its peak.