New Delhi:With restrictions easing under lockdown 3.0 from May 4, Chinese smartphone maker Xiaomi on Monday launched an offline-to-online solution called "Mi Commerce" for its retail partners to help people discover products while staying at home and, yet, buy the products offline.
Xiaomi, which is India's largest smartphone seller, also said it has retained all its 50,000 employees and partners despite the challenges brought about by COVID-19, according to Manu Jain, Vice President, Xiaomi and Managing Director, Xiaomi India
"Mi Commerce is a product discovery platform. It is wrong to compare it with any other e-commerce platform," Muralikrishnan B, Chief Operating Officer, Xiaomi India , told reporters during a virtual press briefing.
"We have been planning an omni-channel solution for quite a while. You can consider Mi Commerce as a first step towards that," he added.
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