New Delhi: The public feud between the country’s pioneer digital payment platform Paytm and the world’s largest technology company Google has caught the attention of the Union government, which is keeping a watch on the development, a top official told ETV Bharat.
“We are aware about the development and keeping a watch on it,” said Anil Agrawal, Joint Secretary in the Department for Promotion of Industry and Internal Trade (DPIIT) in the Ministry of Commerce and Industries.
“The matter is under our consideration but it would not be appropriate to discuss it at this stage,” Agrawal told ETV Bharat.
World’s biggest and most powerful technology company, Google, which is owned by Alphabet Inc, and India’s home grown digital payment platform Paytm have been engaged in a public feud for a fortnight following the removal of Paytm from Google’s Play Store last month.
On Sunday, India’s startup unicorn Paytm announced the launch of its own Android Mini App Store for Indian developers in a tit-for-tat response to Google’s proposal to charge a hefty fee from app developer for the sale of digital services and use of Google Pay on Google Play store.
The development comes after a fortnight of the Google’s decision to remove Paytm mobile application from its Play Store over the alleged violation of its policies. However, Google restored the Paytm App in its Play Store following suspension UPI cash back offer and Scratch Card offer by Paytm to get relisted in the Google’s Play Store.
However, the development highlighted the dominance of Google on India’s digital ecosystem as nearly 95% of Indian smart phones run on Google’s operating system Android which gives the search engine giant an unprecedented dominance over digital ecosystem in the country.
In a blog post published last month, Paytm said it was forced to comply with Google’s mandate of removing its UPI cashback offer and scratch cards to get re-listed.