Chandigarh:Amazon India on Friday announced it has signed an agreement with Rajasthan Grameen Aajeevika Vikas Parishad (RGAVP), an autonomous society, established by the Government of Rajasthan. This has been done to support the growth of women artisans and Self Help Groups (SHGs) across the state. As per a Memorandum of Understanding (MoU), a regional selection of products made by over 15,000 women entrepreneurs and SHGs associated with Rajeevika-RGAVP would be listed on the online marketplace, and made available to millions of Amazon India's customers across the country, a company release said.
This initiative is driven by the intent to encourage digital inclusion, empowering the artisan and weaver community, and offering them economic opportunities by enabling them to become sellers on Amazon, the release said. Sellers associated with 'Rajeevika-RGAVP' will be able to avail benefits, such as training and onboarding support for a smooth start, reduced referral fee benefit, account manager support, and marketing support among others, the release said.